Thursday, March 17, 2005

A New Rising Star in Web Marketing: Google Alerts

A New Google Feature

All those of you who trust and depend heavily on
web marketing for improving your business online have got a reason to smile. Keeping intact its reputation as being the most favored and popular search engine today, google has come up with another innovative feature called Google Alerts.

How It Works?

Simple! all you have to do is to enter the URL of your site or any preferred key word that you want to keep track of and google alert will send you an email updating you about that change whenever it spiders or checks your site. Great! isn't it? But remember, this feature will not inform you every time there is a change in your site, it will inform only when it sees and checks that change. This also means that the more Google checks or spiders your site, better and more are the chances of your site getting a higher ranking in the major search engines.

The Hidden Benefit

Wouldn't you be extremely happy to know when ever someone new clicks on your site or checks your site? Well, that's what exactly Google Alert will do. The best part is that you can also check up about other (or your competitors') status too by entering their site's URL instead of yours. So, you will achieve two things at a time:

1. Know about number of people checking your site and
2. Know about the number of people checking out your competitors' site.

This will help you concentrate more on those key words that proved beneficial for your site or for the competitors' site. Thus helping you improve your
web marketing strategies.

What's the Catch?

That this feature is absolutely free! So what are you waiting for? Go ahead and try out this fabulous google feature that's going to change the way you market your business online.

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