Increasing Your Web Traffic with Testimonials

Whenever we see a website, we like to read the testimonials out of curiosity(if there is any testimonials section). Just like trophies act as testimonials of your extraordinary achievement, excellent performance or good work; similarly, testimonials in awebsite act as a proof of the quality and standard of your products and services, thus influencing people's decision to buy them.

They also serve another purpose. When you testify to the features of a product that you really liked or found beneficial as a buyer, you generally give your name and website address along with it. Think how powerful a marketing tool it becomes for you by exposing your business to everyone who's looking at the site where you offered your testimonial. In case the host website where you contributed your testimonial happens to be a well known name in the market, you have struck gold! This would mean unlimited exposure for you.

Also you can put an end to reciprocal linking woes by including your link in the testimonial and showing it on the main page of some high ranking sites and increasing your link popularity to a great extent. Not only websites, you can also submit your testimonials to ezines, free online services etc. Use language as you are complimenting the products or services as websites that wish to increase their sales will definitely use your testimonials. And that means more chances of your getting printed and getting noticed by more people. And ultimately the more you are seen, better are the chances of people coming to your site. So even if you are praising somebody else's products or services, you are still expanding your reach indirectly.

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