Spams that should be avoided

Spams are the unwanted mails that can considerably break the monopoly of a site. These are those tons of mails that you usually see in your bulk folder. Here it should be noted that the email newsletters that have been subscribed to are wanted and would not be considered as spam. In fact the email newsletters to remain updated of what is going on in the website development and what are there recently launched products/services. As we all know Google changes its algorithm give the relevant sites their due credit, but that doesn’t mean that all practices banned are actually spasm. In fact the webmasters try to make fool of Google by using spams in their site to earn higher search engine rankings.

You have full right to advertise your product but not by unauthorized means. Some of the spams that should be avoided are:

Cloaking: In Search Engine terms “cloaking" is a stealth setting when a website returns modified webpages to search engines, crawling the site in order to alter search engine rankings. To preserve the accuracy of search results, Google can permanently ban any site that is engaged in cloaking to mislead the users. .

IP Delivery: It is a simple form of cloaking where search false content is presented to search engine spiders to gain ranking points.

Leader Pages: It is one of the oldest tricking methods where a sequence of similar documents is designed to meet the requirements of different search engine algorithms.

Mini-Site networks: These are more or less like leader pages, but the only difference is that they are bigger. Each mini-site contains its own keyword enriched URL and is designed to meet specific requirements of each major search engine. Here Google is given an impression that the site has link-density and deserves to be credited in the search engine.

Link Farms: Link farms emerged as free-for-all link depositories when webmasters learned how heavily incoming links influenced Google. As a result, Google without any delay plummets the ranking of a site.

Blog and/or Forum Spam: Since blogs and forums have established high PR values due to the freshness of their content, many unethical SEOs targets them for high-PR links back to their websites or those of their clients.

Keyword Stuffing: Webmasters try to stuff keywords everywhere they possibly could to get higher listing. The most common example of keyword stuffing can be seen in the sites that rank near or at the bottom.

Hidden Text: it is another deceptive form of tricking the search engines and a common component of spam messages. Spammers incorporate hidden text in their HTML emails in order to try to trick spam filters. It can effectively reduce the overall "count" of these spam indicators, so that the message can creep through the filter. There are two types of hidden text. The first is, text that is coloured the same shade as the background and the second is, text that is hidden behind images or under document layers.

Incorporation of Useless Meta Tags: Although the Meta Tags will help improve your position in the search engines, but Keyword stuffing in meta tags is a form of Spam

Misuse of Directories: Search engines traditionally give links from directories a bit of extra weight by considering them links from trusted authorities. A practice of spamming directories emerged as some SEOs and webmasters started hunting for valuable links to improve their PR.

Email Spam: Email spam has actually increased. It involves sending nearly identical messages to thousands (or millions) of recipients. Its reliability is doubted because here the spammers often use false names, addresses, phone numbers, and other contact information to set up "disposable" accounts at various Internet service providers.

Redirect Spam: In other terms it means hijacking of traffic generated for other site, but what may be the process the end result is spam.