Tuesday, September 04, 2007

Understand SEO Algorithms for Better Optimization

Being a searcher or search engine optimization expert, it is always beneficial to understand the algorithms and technologies powering the search engines. You need not pass an exam to prove your expertise, but it would do no harm if you delved a little deeper into the SEO mechanics and how it works. We know SEO is all about calculations, analysis and deductions on the basis of the websites' purpose, target audience and overall construction. We need to work out the statistics and logic involved in using some specific techniques, strategies and tools as against the others. And if we are not well versed with the dynamics of the whole concept of SEO, the algorithms and technologies being used, applied or being tested every now and then, I'm sorry to say, we are not keeping pace with the changing times and ever faster changing technological aspects of the Webworld. Also a technically sound and updated SEO will always have an extra edge over a novice or a person who though knows about SEO, but is not in touch with what's happening out there in the search engines and their changing algorithms. Take the example of a doctor who is pretty good in his job, but is not abreast with the latest and most updated changes and developments in the medical world. In other words, he is not research saavy or well tuned with the changes as well as workings of newest developments in his field of expertise. Do you think, such a doctor will be able to do justice to the needs and requirements of the patients? I don't think so. Similarly, understanding the changes taking place in the SEO world and their repercursions on the way you optimize the web site can make a hell lot of difference to the way you view the web pages or optimize them in the future.

http://www.segnant.com/

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