Why Some Webmasters Shun SEO?

Those who are well versed with the concept of SEO very well know the importance and benefits of this magic wand kind of a service that can transform your not so known website into a gold mine. But the sad part is that not many webmasters seem to be very comfortable or even aware about the benefits and advantages of SEO. It appears that even today many webmasters spurn and shun SEO as something as if it maligns their business practices or hurts their egos that their websites are incomplete or not so good without SEO. I wonder why they behave in such a manner. May be they feel that employing SEO services or practices means undermining their expertise, knowledge, or creativity as far as website design is concerned. Or may be they go by the old adage that if you have made something good and interesting, there is no need of SEO or anything else.There may be many of those who are of the thinking that SEO is all crap and a moneymaking business that has nothing to do with higher rankings or better conversion rates.

Well, to dispel all such obnoxious thoughts and feelings, I just have one thing to say that SEO is here to stay. So all those who have their reservations against it need to change their views and outlook and view SEO in a new perspective. It is one of the most wonderful things to have happened to the internet industry. I don't think there is any harm in following the basic guidelines of SEO in order to get better, wider, and more targeted coverage for your website and business. And to employ SEO practices is not at all unethical or out of principles as long as you follow it the right way. SEO is nothing but a way of making you understand the mechanisms and workings of the search engines and to optimize your site accordingly to garner better and wider viewership. It's the same as the director of a movie visualizing his/her target audience while making the movie so that the kind of audience he had expected, comes to see his movie. It's that simple!

So, all of you out there who dislike or turn away from SEO like turning away from a bitter medicine, need to do some serious introspection. Because no matter how bitter the medicine is, after all it is the cure to your disease and illness. So treat SEO as a medicine for your website's illness.

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