Friday, November 25, 2005

Business Blogs and Search Engines-In Love with Each Other

Hey readers blogs are 'in' these days. Today every business person-whether having a small, medium, or large business-is either writing or thinking of writing blogs for wider coverage and fetching more targeted traffic for his/her web site. As such search engines love blogs and business blogs complement search engines a lot. One of the benefits of business blogs is creating keyword-rich content of hundreds of pages having its own unique URL and title. Plus through these blogs you are also creating, updating, and adding new as well as fresh content to your site. In other words, you are providing change to the search engines everytime you create a blog. And the search engines are always on the look out for new content. Search engines like visiting sites with updated content. So whenever your site has something updated, you can invite blog directories to come and visit your site because it has been updated. This is called pinging. There is a site called Ping-O-Matic that sends messages or pings to multiple services which you can use too for inviting blog directories to your updated content. Another amazing feature or method of widely distributing your blogs is RSS. With RSS, you can syndicate your content to the subscribed audiences. In this way, you not only get to communicate directly with the subscribers, but also get your site noticed and indexed in major search engines. Another important aspect of blogging is linking. Links from other high quality blogs will send traffic and get your blog as well as web site noticed. So set up a blog, start posting, and and ping each time you make a new entry. Now submit your blog to the major blog and RSS directories and start looking for partners. Repeat this whole cycle.
Make the most out of this love affair of blogs with search engines before the affair goes sour or gets terminated. As they say,"Make hay while the sun shines", stands true for blogging also. If you want to ride high on the wings of popularity and higher rankings, learn the blog promoting techniques and start applying them. Because the blogs are here to stay for quite some time.


http://www.segnant.com/

2 Comments:

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