Thursday, June 09, 2005

Do You Know These SEO Words?

Like every field, area and sphere of work has its own vocabulary and words that make it stand apart and exclusive from the others, SEO also has a vocabulary of its own that every person interested in SEO should be aware of. This is because Google uses these words in the background.

Thin affiliates and added value affiliates

Thin affiliates basically refers to those sites that act as doorways sending visitors to affiliate programs, earning a commission for doing so. They don’t provide any value-added content or service to the user.

Added Value Affiliates, on the other hand, present a value-added service to visitors along with affiliate links and affiliate content. For examples comparison shopping tools, original informational content, and exclusive downloads, etc. If you have an affiliate site, it is advisable to have Added Value Affiliate one in order to impress Google.

Queries

Navigational Query generally has only one acceptable and suitable result. For example, the user types in the name of a company, such as Segnant and is taken to the homepage of that company.

Informational Query is about a topic where the user is provided with information on the topic, such as "web designing” “e-commerce” , etc.

Transactional query helps the user to conduct a transaction, such as download a free product or purchase a product.

Rating Search Results vocabulary

These categories of ratings evaluate search results, and each result is considered from best match to worst match:

Vital means that the result page or web page uniquely matches the query. Like, for the query " Segnant", a vital result that should show up at the top of the SERPs would be www.segnant.com

Useful means that the result is very good and deserves a high position. Useful results satisfy the user providing all sorts of information depending upon the type of the query made by the user.

Relevant means when the result is related and applicable to the query, but may only cover one important aspect of the query, whereas a Useful result would cover the query more broadly and more thoroughly.

Not Relevant means generally not helpful to the user, but still connected in some way, however remotely, with the query.

Off Topic means completely unrelated, distinct, and isolated from the query

Offensive generally refers to a spam page, and would either have no merits for ANY query, or may have merits for one query, but definitely NOT for this query.

http://www.segnant.com/

0 Comments:

Post a Comment

<< Home