Friday, February 15, 2008

How changing one single On Page optimization factor boost your rankings

In the chase of increased search engine ranking and gain a competitive advantage, it has become very important to implement and execute well designed search engine optimization strategies. However, there is as such no easy method to get a good ranking, but optimization makes it far more probable for a site to get ranked far higher than they would be without any optimization. Many Websites fail because they are designed inadequately and get a listing in late hundreds or thousands.
The On Page SEO tactics are in observance with current Search Engine methods of ranking. The Search Engines have spiders that crawl into the website and figure out what your pages are about. Search Engines analyze more than 100 On-Page Factors when analyzing a web page. For achieving the best ranking possible, you will want to have all your pages optimized. Over optimized pages runs the risk of being considered as spam. For a lay man, On-Page optimization means an effort to feed the engine with the things that help a website to get indexed in a search engine with a good ranking for specific keyword/phrase/s that is being targeted.
On-Page Search Engine Optimization Factors include
  • Proper selection of keyword
  • Proper embedment of Meta-tags
  • In depth analysis of the Page Title. Combining Keywords to cut down on the total number of words in the title strengthens the individuality of each keyword
  • Placement of most important keyword in header tags
  • Uniform distribution of keywords throughout the Keyword Density
  • Image tags
  • Bolding, italicizing or underlining some of the keywords, 1 time each
  • On-Page Link Analysis
  • HTML Validation
  • Directory Listings
  • Link Structure


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