SEO for Blogs

Blogs are the search engines daily small part of records that are updated on a frequent basis and get a lot of preference in the search results. Blogs and blog posts are search engine friendly because they are text-rich, keyword-rich, link-rich, are frequently-updated and have very little irrelevant HTML. The two main uses that have made blogging indispensable are to trick Google Adsense, and to also to gain better search engine rankings. The two major blogging sites that are ruling the internet are WordPress and Blogger. Blogging in blogger yields better results because it is owned by Google, which means quick indexing of your site. The major search directories and search engines such as Yahoo!, Google, Alta-Vista and most of the others sought for fresh and new information that is updated as frequently as possible.

The more search engines find updated content, the more often their search spiders will visit the blog, resulting in high search engine rankings. The supremacy of blog depends on the frequency of blog posting. For that very reason 3 postings per day can make your web blog very active and spiders will quickly index that site. Optimizing a blog is synonymous to optimizing a website, and optimizing a blog post is synonymous to optimizing a web page. A well optimized blog can rule the search engine results.

The benefits of optimizing a blog are:

• Fresh information keeps on appearing on search engines in days and not weeks, which means more traffic and higher ranking.
• Higher search rankings of your website on Google.
• Free marketing has unlimited ROI.
• Create visibility and credibility.
• You can share timely information with your readers/visitors/customers.

Few rules to be set up for the optimization of Blogs are:

• To be effective, set up a blog with RSS
• URL should include the primary keyword that you want to optimize your blog for
• Blog header tags and the title of the posts should contain your main keyword phrase. Keeping the title related to the topic will endow relevancy to the blog. Stylize your blog title in the H1 tags
• The secondary keyword should be included in the body of the post but should not be overdone
• Use of keywords in anchor text of links
• Archive of posts should be accessible from all the pages
• Create a link for comments
• Link to other related blogs
• Submit the blog to blog directories and search engines
• Update your blog with fresh content frequently
• Avoid changing domain or blog host because this can cost you your traffic and a fall in page rank
• The blogs should not convey sales pitches, but should be informative