Points to remember when writing articles to promote your website
Writing articles and emailing them to publishers and webmasters is one of the best ways of giving a standing to your identity. Your expertise when reflected in your words helps you establish an authority in your field. It brings recognition for you and your services. Once acknowledged as a published author it becomes easy to gain a prospective client's trust. Additionally, educating your prospect from time-to-time makes them an even better prospect. It is all not about boasting of your services; the key is to guide them and tell how your services would benefit them.
By now you might have realized that sharing your knowledge establishes you as an expert in your field. It is a powerful way to make your online presence and credibility more emphatic. First, you write a considerate and educational article on a topic in your area of expertise. Then you submit your best articles publishers and e-zines to be distributed among general public and noticed by them and possibly re-published on other web sites. Since each article is spliced up with real, useful information on your area of expertise, many webmasters and ezine editors feel delighted to post the articles at their web sites and in their ezines.
This powerful promotion method doesn’t require you to be a terrific writer. You have to write what you know about your product, provided your knowledge is full-fledged and all-inclusive of your services. The best part of writing an article would be that you will hold a copyright on it. If you can't write still you haven’t lost the battle. There are many services online that will write an article for you on any subject you want. Once your power of words establishes you as an expert in your field, you can easily build relationships with your current and potential customers. Every individual customer will help you give a new angle of how you have to present your content. Some subjects will be easier to find angles for, others more complex, but with a thorough understanding everything can be written about.
But have you ever thought of what are the guidelines that constitute a good article? Let’s face them
• For reference going through somebody else’s material is ok, but incorporating the same language and tone it is not ok. It is against the copyright acts and if caught you stand the risk of getting prosecuted. Do not assume even that you can’t get hold of.
• The average web visitors give a fleeting look to any website. If they can’t find the information that solves their purpose they jump on to the next site. Remember the next site will belong to your competitor. Their gain can become your loss. Make your article attention-grabbing with proper formatting. Let the first two-three lines pull them in and make the rest of the article scannable. Use sub-headings and bullet lists. Keep paragraphs short and crisp with important words properly highlighted.
• It is not always to determine how much to write, but it would be good to give your reader all the necessary information. A list of uninteresting facts will only bore the readers.
• Write informative articles and not the advertisements. No body would be interested in your propagandas.
• By being subtle you become more emphatic towards your approach. Jargon is often not understood by the people. A colloquial language would rather appeal your buyers. Flowery words do not impress the readers. It is your knowledge and simplicity they are interested in.
• If you are having a small hunch even that your article is not up to your expectations do not distribute. Your errors will give your customers an impression that your article has been written just for the sake of writing and for the sole purpose of marketing.
• Proofread your content several times and every little mistake possible.
• Your experience and expertise is your resource, so make good use of it. Write a short informative piece at the end of the article that tells the reader more about you.
• Building credibility is not an overnight process. It takes time to build up a reputation as an expert. So be patient.
www.segnant.com
By now you might have realized that sharing your knowledge establishes you as an expert in your field. It is a powerful way to make your online presence and credibility more emphatic. First, you write a considerate and educational article on a topic in your area of expertise. Then you submit your best articles publishers and e-zines to be distributed among general public and noticed by them and possibly re-published on other web sites. Since each article is spliced up with real, useful information on your area of expertise, many webmasters and ezine editors feel delighted to post the articles at their web sites and in their ezines.
This powerful promotion method doesn’t require you to be a terrific writer. You have to write what you know about your product, provided your knowledge is full-fledged and all-inclusive of your services. The best part of writing an article would be that you will hold a copyright on it. If you can't write still you haven’t lost the battle. There are many services online that will write an article for you on any subject you want. Once your power of words establishes you as an expert in your field, you can easily build relationships with your current and potential customers. Every individual customer will help you give a new angle of how you have to present your content. Some subjects will be easier to find angles for, others more complex, but with a thorough understanding everything can be written about.
But have you ever thought of what are the guidelines that constitute a good article? Let’s face them
• For reference going through somebody else’s material is ok, but incorporating the same language and tone it is not ok. It is against the copyright acts and if caught you stand the risk of getting prosecuted. Do not assume even that you can’t get hold of.
• The average web visitors give a fleeting look to any website. If they can’t find the information that solves their purpose they jump on to the next site. Remember the next site will belong to your competitor. Their gain can become your loss. Make your article attention-grabbing with proper formatting. Let the first two-three lines pull them in and make the rest of the article scannable. Use sub-headings and bullet lists. Keep paragraphs short and crisp with important words properly highlighted.
• It is not always to determine how much to write, but it would be good to give your reader all the necessary information. A list of uninteresting facts will only bore the readers.
• Write informative articles and not the advertisements. No body would be interested in your propagandas.
• By being subtle you become more emphatic towards your approach. Jargon is often not understood by the people. A colloquial language would rather appeal your buyers. Flowery words do not impress the readers. It is your knowledge and simplicity they are interested in.
• If you are having a small hunch even that your article is not up to your expectations do not distribute. Your errors will give your customers an impression that your article has been written just for the sake of writing and for the sole purpose of marketing.
• Proofread your content several times and every little mistake possible.
• Your experience and expertise is your resource, so make good use of it. Write a short informative piece at the end of the article that tells the reader more about you.
• Building credibility is not an overnight process. It takes time to build up a reputation as an expert. So be patient.
www.segnant.com
posted by Natali @ 2:30 AM
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